О нас

J. Walter ThompsonBrazil

J.Walter Thompson was the first international advertising agency to establish a branch in Brazil. It was also the first large agency to incorporate the digital area in its day-to-day activities and to implement market channel planning service (Channel Planning). Since its inauguration, in 1929, the agency has been responsible for servicing leading market brands.

Услуги и предложения

Построение бренда

We grow our clients’ business by building brands. Finding solutions that are global when needed, or as singular as a simple human emotion. We use creativity to solve business challenges and reimagine our client’s future. We exist to help companies navigate the market, and drive long-term growth.

Общественная деятельность

Forging strong relationships between brands and consumers, our deep partnerships with social platforms give our clients a leading edge when developing interactive plans. Building on that knowledge, we use insights from social data to develop social strategies, run campaigns, deliver contagious content, manage communities and measure success.

Отраслевые знания

We have accumulated massive sector and market expertise throughout J. Walter Thompson’s lifetime, giving our clients a unique advantage. We know government, health, sports, retail and a lot more.

Инновации, тренды и аналитика

We are always exploring cultural shifts and converting them into opportunities for brands.

Аналитика

Our in-house analytics department focuses on the innovative application of data and technology to inform and inspire new marketing solutions. It offers a suite of bespoke analytics tools.

Digital-трансформация

Whether transforming an existing digital strategy or developing a new plan for the future, we build brands for digital. At the intersection of innovation, creative and analytics, we solve problems and deliver a measurable impact on our clients’ business.

Медиа

Finding the best channels to speak to your audience and making the most of those channels is integral to the effectiveness of a campaign. Through careful planning and buying, brands can optimize the reach of their messages.

Внутренние коммуникации

People join cultures, not companies. When companies understand, live and share their own culture, they naturally attract the best talent, and inspire and empower employees to own, innovate and drive business results. We help shape culture.

Данные

Our in-house research unit, SONAR, develops and exploits new quantitative and qualitative research techniques to understand cultures, brands and consumer motivation around the world.

Наши клиенты

Alcoólicos Anônimos
Amstel
Avon
Bayer
Cargill
Coca-Cola
Emiliano
Grupo NotreDame Intermedica
Johnson & Johnson
Kellogg's
Nestlé
Pernambucanas
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Руководство

Ezra Geld
Chief Strategy Officer Group J.Walter Thompson Brazil

Ricardo John
CEO Brazil/ CCO Latam/Brazil

Giovanna Venturelli
Head of Media

Stella Pirani
Head of Strategy

Andrea Assef
Communications & Marketing Director

История рекламы

Мы прогнозируем развитие наших клиентов начиная с 1864 года. Представляем Вашему вниманию увлекательную историю нашей компании, которая также является историей рекламы.

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