The World's Largest Welcome Mat HSBC Bank Canada
In the Canadian financial market, international bank HSBC lacks the brand awareness of the other big banks.
To put HSBC Canada on the map, we created a symbol of Canada's welcoming spirit. The HSBC Welcome Mat was rolled out to welcome returning Canadians, newcomers, visitors & international students arriving at Toronto Pearson Airport. It's our way of letting everyone know that wherever life takes them, HSBC will be there.