Young Bride RDFL

Visão geral

Continuing our partnership with RDFL – an NGO in Lebanon which defends women’s rights – to accelerate action on ending child marriage in the country, we developed a shocking social media stunt that reminded the Lebanese child marriage was still legal.

The result? More than 6 million people engaged with the campaign, and the proposed new law to raise the legal age of marriage to 18, was presented in Parliament once more, for hearing.


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2019 Cannes Lions

PR - Social Behaviour & Cultural Insight / Silver

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