Prejudice Instituto Socioambiental


In the northwestern most part of the Brazilian Amazon region, known as the "head of the dog", live the Baniwa people, who star in the new campaign for the Social and Environmental Institute (ISA). The institutional campaign is the largest in the history of the ISA, and the first in partnership J.Walter Thompson. The project’s objective is to demystify the concept of these isolated people as the only indigenous communities worthy of having their rights respected.

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