25 juil., 2018
A Day in the Life with J. Walter Thompson Singapore Intern Kaie Slater
We asked Kaie Slater, Creative Intern at J. Walter Thompson Singapore, to take us through a typical day at the office – from arriving in the morning to heading out at night. Kaie is a student at Nanyang Technological University, majoring in Product Design and minoring in Art History.
When I arrive at work in the morning, the first thing I do is grab a muffin or snack from the adjoining café. This is followed by checking my emails and looking over what scheduled projects/discussions I have for the day.
Every Monday morning, the LUX team has its WIP (Work in Progress) meeting, which is introduced by classic ’80s tunes. Then we delve into what was accomplished the prior week and what needs to be done during the upcoming week. It’s important that you aren’t late for this meeting.
Around this time or earlier, I’m briefed about either developing a social media visual, incorporating changes on an existing composition, brainstorming and gathering information about a conceptual advertising strategy, or illustrating a storyboard.
It’s time for the LUX team to head out for lunch. I usually get pressured into stepping out of my comfort zone of traditional Western fare and end up sampling a unique Southeast Asian dish.
By the time I’m back at my desk, I crack open either Photoshop, InDesign or After Effects, and continue with the projects I was assigned for the day. If I have any questions regarding software tricks or tools, I approach Royston Lee, Junior Art Director, who has a solution for everything!
Once I’ve come up with my LUX mock-ups or compositions, I run my ideas by a creative (or any other manager) within the team, and incorporate their feedback, or create more visuals based on new inspiration.
As I near the end of a busy day and my eyes begin to glaze over from staring at my iMac screen, I chat with other colleagues about trending news, the unexpectedness of the World Cup, or joke about how even though I’m an intern, I’m not going on any coffee runs!
I finish incorporating changes to my work and upload my high-resolution files via Hightail to send to other members within the LUX team. Then, I wait anxiously as I watch the estimated time remaining on the file transfer jump from “27 hours” to “5 minutes.”
Before leaving the office, I inquire whether there is anything further to work on, or if there’s anything that I can assist with. Often, if I’m the only creative person working late, some of the account managers ask if I can quickly convert a Photoshop file for them so that they can rush it off to a client. I step out of 50 Scotts Road thinking about how thrilling it is to work at an advertising agency like J. Walter Thompson. And after being part of the LUX creative team, I feel firm in my resolve to never again use any soap brand other than Lux.