08 oct, 2018
Week of octubre 8, 2018
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As part of its Go Green initiative, Tata Tiscon has partnered with J. Walter Thompson India to create Song of the Forest.
The film celebrates the journey of Padma Shri Jadav Payeng, environmental activist and forestry worker, through a school play enacted by kids that makes a call for each student to plant a seed.
Find out more about the campaign here.
J. Walter Thompson has Launched MiNY, an All-Inclusive Marketing Firm, to Enhance the Agency’s Capabilities
J. Walter Thompson has officially launched MiNY, an all-inclusive advertising agency that specializes in beauty, fashion, luxury and lifestyle brandsVer
JWT India Has Announced Senior Leadership Changes
Kishore Tadepalli takes over as the head of JWT Mumbai. Kishore has around three decades of experience in advertising and marketing communications...Ver
Five Tips to Master Influencer Management
In a world where organic reach from brands is very low, Influencers offer the opportunity to create content that doesn’t just seem authentic; it is authentic...Ver
The Evolution of Storytelling through Advertising
Consumers are in a strong position to reject and block stories, so it is critical for brands to convey the right narrative...Ver