The Barbecue Bible Tramontina

Overview

Barbecue is a Brazilian passion, and Tramontina is the leader brand of kitchen supplies in Brazil. It has the most complete line of barbecue accessories. But the brand needed to prove just how seriously they took barbecuing in order to gain the respect and loyalty of their most important clients: barbecue restaurant owners. We developed a limited edition book: "The Bible of BBQ". This book shows Tramontina's vision of how to make a perfect barbecue. Literally. Each page of the book was made to be used in a real barbecue. For instance: a page that you can actually use to sharpen your knife; a page (made entirely of salt) to salt your meat, a page printed on coal and a inflammable page to start the fire.

Awards

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2014 Cannes Lions

Direct / Bronze

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2014 Cannes Lions

Branded Entertainment / Bronze

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2014 Colunistas Brasil

Branding/Design / Grand Prix

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2014 Colunistas Brasil

Promo / Gold

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2015 One Show

Dimensional mailing / Silver

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2015 One Show

Printing and Paper Craft / Merit

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2015 Wave Festival

Design / Gold

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2016 Wave Festival

Direct / Gold

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2015 Wave Festival

Promo / Silver

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2015 Wave Festival

Direct / Bronze

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2015 Wave Festival

Design / Silver

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2015 Wave Festival

Design Craft / Bronze

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2015 New York Festivals

DIRECT & COLLATERAL: Use Of Medium / Third Award Prize

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2015 New York Festivals

DESIGN: Use Of Medium: Graphic Design / First Award Prize

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2015 New York Festivals

PACKAGE DESIGN: Use Of Medium / First Award Prize

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2015 New York Festivals

DESIGN: Craft / Third Award Prize

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2015 El Sol

Marketing Direto / Gold

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2015 Clio Awards

Branded Content / Bronze

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2015 CRIARP

Direct Marketing / Gold

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2014 Cannes Lions

Design / Bronze

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2014 CCSP

Design / Bronze

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2014 CCSP

Direct Marketing / Silver

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2014 Colunistas SP

Promotional Material / GP

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Colunistas SP 2014

Design / Gold

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2014 Colunistas SP

Film Soundtrack / Silver

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2014 Colunistas SP

Film Art Direction / Silver

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2014 El Ojo De Iberoamerica

Design / GP

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2014 El Ojo De Iberoamerica

Contenidos / Gold

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2014 El Ojo De Iberoamerica

Direct / Bronze

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2014 El Ojo De Iberoamerica

Tercer Ojo / Bronze

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