Free your Think Murdoch University
We needed to get students to pay attention and embrace what makes Murdoch truly different.
Murdoch isn’t like all other universities. It’s a freethinking university that helps each of its students open their minds and truly be who they’re capable of being.
If Murdoch is a freethinking university, why can’t we invent a way of speaking about the way Murdoch students think that separates us from every other uni? We did this by turning the word Think into a noun, not a verb. Everyone is born with their own Think, and Murdoch University helps to free and nurture it. We brought this to life via the bold, new brand platform: Free your Think.
2017 PADC Skulls
Communication Craft - Best Typography / Silver