About Us

J. Walter ThompsonSydney

JWT is the brand that invented strategic planning, and we’re driven to generate ideas that deliver effectiveness. In our view, effectively engaging people has never been harder because they’re message fatigued and desensitised. At JWT our purpose is simple: be the Antidote to Indifference by creating experiences that make the indifferent feel, think and act differently. It influences everything we do including the way we work. At JWT Sydney our offices have no fixed desks, lots of break out rooms and plenty of areas for teams to collaborate; including a stunning roof top terrace!

Services & Offerings

Brand Building

We grow our clients’ business by building brands. Finding solutions that are global when needed, or as singular as a simple human emotion. We use creativity to solve business challenges and reimagine our client’s future. We exist to help companies navigate the market, and drive long-term growth.

Social

Forging strong relationships between brands and consumers, our deep partnerships with social platforms give our clients a leading edge when developing interactive plans. Building on that knowledge, we use insights from social data to develop social strategies, run campaigns, deliver contagious content, manage communities and measure success.

Innovation, Trends & Insights

We are always exploring cultural shifts and converting them into opportunities for brands.

Analytics

Our in-house analytics department focuses on the innovative application of data and technology to inform and inspire new marketing solutions. It offers a suite of bespoke analytics tools.

Internal Communications

People join cultures, not companies. When companies understand, live and share their own culture, they naturally attract the best talent, and inspire and empower employees to own, innovate and drive business results. We help shape culture.

Digital Transformation

Whether transforming an existing digital strategy or developing a new plan for the future, we build brands for digital. At the intersection of innovation, creative and analytics, we solve problems and deliver a measurable impact on our clients’ business.

Activation

We connect consumers with brands in ways that transcend conventional means of interaction. These experiences result in immersive experiences leveraging VR or Artificial Intelligence, as well as interactive live entertainment or IOT innovations. We aim to connect people to brands in a way that inspires and requires action.

Data

Our in-house research unit, SONAR, develops and exploits new quantitative and qualitative research techniques to understand cultures, brands and consumer motivation around the world.

Sector Expertise

We have accumulated massive sector and market expertise throughout J. Walter Thompson’s lifetime, giving our clients a unique advantage. We know government, health, sports, retail and a lot more.

Media

Finding the best channels to speak to your audience and making the most of those channels is integral to the effectiveness of a campaign. Through careful planning and buying, brands can optimize the reach of their messages.

Our Network

Mirum

Mirum is a borderless agency of over 2,400 digital storytellers, technologists, makers and relentlessly curious minds. Across the globe, we are united by a love of making what’s next. Together, we blur the lines between strategy, creativity and technology to discover business and human motivations, and to create solutions that empower both. Ultimately, our approach puts clients and people at the center of everything we do. Because we believe that digital not only has the power to impact brands, but also create amazing human experiences. Mirum’s Sydney office offers end-to-end digital services, covering strategy, user experience, design, development and optimisation. With principles rooted in innovation, design, data, marketing and technology, we love what can happen when you mix strategy, creativity and technology to drive business transformation in a world of constantly evolving behaviors and expectations. We consider ourselves to be tech agnostic, and are fluent in most major, as well as many obscure, development frameworks including Sitecore, Wordpress, Magento, Drupal, Kentico and Xamarin. Globally, we have alliances with many of the technology and platform powerhouses, including Sitecore, Salesforce, Atlassian, Adobe, Google and InVision, and employ a diverse, multi-skilled team, fluent in all types of digital thinking and doing.

Colloquial

Colloquial is JWT’s specialist content marketing, digital and social media division. We turn brands into publishers, providing strategic, content-driven solutions that engage audiences, build brand awareness and drive conversion for our clients. We work closely with brands to identify how they can communicate more effectively with their audience, delivering end-to-end strategic content solutions that add tangible value. We work with our clients on everything from developing content and channel distribution plans, to production of a full range of content including articles, videos, and made-for-social pieces, to building content hubs and websites that form the centre of an integrated communication ecosystem, connecting clients with consumers and giving a distinct voice to their brand.

Grey Health Group

At greyhealth we’re driven to generate effective ideas that deliver positive and meaningful change. We are experts in health communications to both healthcare professionals and consumers. Working closely with our clients we develop strategies and ideas to create healthier brands through brand awareness, detail aids, digital and content, pharmacy engagement, TVCs, medical education, experiential and everything in between.

Leadership

Paul Everson
Managing Director

Simon Langley
ECD Sydney & ANZ Creative Lead

Angela Morris
Executive Planning Director

Claire van Heyningen
General Manager, Mirum

James Hudson
Finance Director

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