May 9th, 2018

Cannes Contenders 2018: Week 2

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From a life-size bell that signifies when cancer patients are in remission, to creating a picture with a drop of water as a lens – our network is constantly pushing the boundaries when it comes to creating eye-catching and noteworthy work. 

Check out these five additional pieces from our offices in San Juan, Casablanca, Amsterdam, London, and Toronto.

Don’t forget to share your favorite pieces of work on your social channels with the hashtag #JWTCannes.

Remission Bell

Situation J. Walter Thompson Canada was tasked by St. Louis Children’s Hospital to help raise awareness of their new oncology wing known as Siteman Kids. When the child cancer patients complete their chemotherapy treatment, the hospital celebrates by having the patient ring a golden bell. This...

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Daddy Yankee vs. Breast Cancer

Daddy Yankee, the most streamed artist in history on both Spotify and YouTube, partnered with the Susan G. Komen Foundation to transform a music video into a fundraising platform. Each view that the music video received represented a donation.

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The Purest Picture

The small town of Spa is set just outside a nature reserve in the Belgian Ardennes. This is the home of Spa mineral water, which claims to be the world’s purest water. J. Walter Thompson Amsterdam set out to prove just how pure and clear Spa water is by challenging top Dutch portrait photographer,...

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Break the Speed

Today’s world is fast-paced: how we live, work, play and consume. But thanks to Kit Kat, no matter how fast the world around us might be, we can always make time to stop and take a break every now and again. This campaign captures an individual’s moment to take a break, even within the speeding...

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Together we thrive

Formerly known as “The World’s Global Bank,” HSBC UK’s new brand promise from J. Walter Thompson London, “Together We Thrive,” celebrates the bank’s view that people, communities and businesses can all thrive when they’re connected to something bigger.  The campaign launched with a 60-second film...

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