Jul 2nd, 2018
Week of July 2, 2018
J. Walter Thompson London developed “The Not So Beautiful Game,” a poster campaign that highlights the link between soccer matches and incidents of domestic violence.
The work, which features images of women with national flags imprinted in blood across their faces, will run through the end of the World Cup.
Read more about the campaign here.
JWT Cairo’s Ahmad El-Abi Shares His Favorite Images
In addition to his role as Senior Art Director at JWT Cairo, Ahmad El-Abi is also known for his intriguing photography. He posts his artful images to his personal Instagram account, which has amassed nearly 50,000 followers. We asked Ahmad to share his top five photos and shed light on why these are...View
Cannes Lion Juror Mariana Borga Shares Her Favorite Pieces of Work
Mariana Borga, Creative Director at J. Walter Thompson Brazil, was a juror for the Outdoor category at Cannes Lions this year. Now that the festival is over, we asked Mariana to share the three pieces of work that stood out to her most.View
Shoppers Stop Launches ‘Sale Superheroes’ Campaign
India’s leading fashion retailer, Shoppers Stop has introduced the ‘Sale Superheroes’ campaign, a unique narrative to promote their end of season sale...View
Secret Escapes Celebrates Dutch Skepticism With New Campaign By JWT Amsterdam
The Dutch phrase ‘Als het te mooi lijkt om waar te zijn...’ is the key to a new, campaign from travel deals brand Secret Escapes that launches today...View
One-Word Answers With JWT North America CEO Simon Pearce
Growing up, Pearce actually wanted to be a spy, but settled for adland because it's just as sexy...View
Jeevansathi.com Turns Bus Shelters Into 'Shaadi ka Mandaps'
The traditional Indian shaadi is incomplete without a 'mandap' - the venue for the pheras ritual that takes place around a holy fire - and becomes a focal point for those much-photographed moments...View