About Us

J. Walter ThompsonItaly

Our Milan office is located in an old grain mill that was the center of the neighborhood for over a hundred years and is now strangely enough, part of the Milan’s Chinatown. When we originally moved here in 1998 we applied the principles of Feng Shui and after many years, and a few changes, we still believe in the value of positive energy and work flows.

Our recently refurbished Rome office is also to be found in a characteristic post modern area of the city.

Services & Offerings

Brand Building

We grow our clients’ business by building brands. Finding solutions that are global when needed, or as singular as a simple human emotion. We use creativity to solve business challenges and reimagine our client’s future. We exist to help companies navigate the market, and drive long-term growth.


Forging strong relationships between brands and consumers, our deep partnerships with social platforms give our clients a leading edge when developing interactive plans. Building on that knowledge, we use insights from social data to develop social strategies, run campaigns, deliver contagious content, manage communities and measure success.


We connect consumers with brands in ways that transcend conventional means of interaction. These experiences result in immersive experiences leveraging VR or Artificial Intelligence, as well as interactive live entertainment or IOT innovations. We aim to connect people to brands in a way that inspires and requires action.

Digital Transformation

Whether transforming an existing digital strategy or developing a new plan for the future, we build brands for digital. At the intersection of innovation, creative and analytics, we solve problems and deliver a measurable impact on our clients’ business.


Finding the best channels to speak to your audience and making the most of those channels is integral to the effectiveness of a campaign. Through careful planning and buying, brands can optimize the reach of their messages.

Our Clients

Johnson & Johnson
Kimberly Clark


Sergio Rodriguez
CEO & Chief Creative Officer

Giuseppe Salinari
General Manager

Giacomo Lopopolo
EVP & CFO Milan | Rome

Cesare Malescia
Head of Digital

Flavio Mainoli
Creative Director

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