Strategic Director / J. Walter Thompson Group Poland
Maciej has over 20 years of experience in marketing. He started his career with creative positions then turn into strategic skills. He is an expert in brand development, creating strategy of new products, guerilla marketing, positioning, as well as market trends and much more.
The creative mind in connection with an analytical approach to the facts as result in great cooperation with clients such as: Pepsi, Snickers, Red Bull, BMW MINI, Mountain Dew , VOLVO.
In Lemon Sky J. Walter Thompson Poland as a Strategic Director is taking care about clients and their products to support development of their businesses.
He believes that in times of virtual relationships and technological advantage in building relationships still the most important is human, remembering that even the best technology is worthless without human factor.