History of advertising
We've been been reimagining the future of our clients since 1864. Here's a fun way to look at our history, which also happens to be the history of advertising.
Go To HistoryAbout Us
J. Walter ThompsonDubaiLike the city it's in, J. Walter Thompson Dubai is a meeting point of cultures and personalities. With over a hundred people, we find influence, interest, and creativity in predictable and unpredictable interaction between our Internationalistas in Dubai and across our network. International imagination with technical innovation inspire business-based communication solutions; our commitment to develop ideas that help drive the brands and business of our local and international clients.
Services & Offerings
Brand Building
We grow our clients’ business by building brands. Finding solutions that are global when needed, or as singular as a simple human emotion. We use creativity to solve business challenges and reimagine our client’s future. We exist to help companies navigate the market, and drive long-term growth.
Activation
We connect consumers with brands in ways that transcend conventional means of interaction. These experiences result in immersive experiences leveraging VR or Artificial Intelligence, as well as interactive live entertainment or IOT innovations. We aim to connect people to brands in a way that inspires and requires action.
Innovation, Trends & Insights
We are always exploring cultural shifts and converting them into opportunities for brands.
Data
Our in-house research unit, SONAR, develops and exploits new quantitative and qualitative research techniques to understand cultures, brands and consumer motivation around the world.
Sector Expertise
We have accumulated massive sector and market expertise throughout J. Walter Thompson’s lifetime, giving our clients a unique advantage. We know government, health, sports, retail and a lot more.
Social
Forging strong relationships between brands and consumers, our deep partnerships with social platforms give our clients a leading edge when developing interactive plans. Building on that knowledge, we use insights from social data to develop social strategies, run campaigns, deliver contagious content, manage communities and measure success.
Analytics
Our in-house analytics department focuses on the innovative application of data and technology to inform and inspire new marketing solutions. It offers a suite of bespoke analytics tools.
Our Network
MIRUM
Mirum is a global digital agency that creates experiences that people want and businesses need. Named a Visionary in the 2016 Gartner Magic Quadrant, Mirum helps guide brands in business transformation, experience development, and commerce and activation. The agency operates in 20 countries, with more than 46 offices and 2,200 professionals.
Future 100 Trends and Change to Watch in MENA
Authored by Mennah Ibrahim, MEA Director of the Innovation Group, the 2018 report is sliced into 10 main categories - Culture, Tech & Innovation, Travel & Hospitality, Brands & Marketing, Food & Drink, Beauty, Retail, Health, Lifestyle, and Luxury. Each trend in the Future 100 MENA Report is part of a growing phenomenon; that Middle Eastern consumers are increasingly identifying themselves as ‘global citizens’. With the universal nature of digital networks, the region is experiencing a significant move towards a post-hipster world, bringing a new spin on parenthood, money and lifestyle matters overall.
Our Clients
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