About Us

J. Walter ThompsonColombia

J. Walter Thompson has been a key player in the Colombian advertising market for more than 50 years. We currently employ more than 250 pioneering professionals who are the top talent of the local industry.
We work every day to create pioneering ideas to that build our clients brands and business.

Services & Offerings

Brand Building

We grow our clients’ business by building brands. Finding solutions that are global when needed, or as singular as a simple human emotion. We build pioneering brands with purpose. We exist to help companies navigate the market, and drive long-term growth.

Data

Our in-house research unit, SONAR, develops and exploits new quantitative and qualitative research techniques to understand cultures, brands and consumer motivation around the world.

Sector Expertise

We have accumulated massive sector and market expertise throughout the J. Walter Thompson agency’s lifetime, giving our clients a unique advantage. We know government, health, sports, retail and a lot more.

Social

Forging strong relationships between brands and consumers, our deep partnerships with social platforms give our clients a leading edge when developing interactive plans. Building on that knowledge, we use insights from social data to develop social strategies, run campaigns, deliver contagious content, manage communities and measure success.

Digital Transformation

Whether transforming an existing digital strategy or developing a new plan for the future, we build brands for digital. At the intersection of innovation, creative and analytics, we solve problems and deliver a measurable impact on our clients’ business.

Innovation, Trends & Insights

We are always exploring cultural shifts and converting them into opportunities for brands.

Internal Communications

People join cultures, not companies. When companies understand, live and share their own culture, they naturally attract the best talent, and inspire and empower employees to own, innovate and drive business results. We help shape culture.

Activation

We connect consumers with brands in ways that transcend conventional means of interaction. These experiences result in immersive experiences leveraging VR or Artificial Intelligence, as well as interactive live entertainment or IOT innovations. We aim to connect people to brands in a way that inspires and requires action.

Our Clients

Mazda
Kimberly Clark
Nestlé
FORD
Bayer
ENSURE
Kellogg's
KIT KAT
PEDIASURE

Leadership

Adriana Pineda
Vice President of Planning

J. Walter ThompsonColombia

Rodolfo Borrell
VP Creative / CCO

J. Walter ThompsonColombia

Antonio Abello
Business Development VP

J. Walter ThompsonColombia

JuanPablo Rocha
CEO

J. Walter ThompsonColombia

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