History of advertising
We've been been reimagining the future of our clients since 1864. Here's a fun way to look at our history, which also happens to be the history of advertising.
Go To HistoryAbout Us
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J. Walter ThompsonAmsterdam
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J. Walter ThompsonSydney
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J. Walter ThompsonAtlanta
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J. Walter ThompsonBrazil
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J. Walter ThompsonLondon
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J. Walter ThompsonNew York
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J. Walter ThompsonRiyadh
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J. Walter ThompsonTokyo
J. Walter Thompson (JWT) – the world’s best-known marketing communications brand – has been reimagining the future for businesses for over 154 years. In its evolution to better serve its clients, JWT has joined forces with Wunderman to form Wunderman Thompson, a creative, data and technology agency built to inspire growth. With 20,000 people in 90 markets around the world, Wunderman Thompson is uniquely positioned to rethink business, culture and brand experiences, owning delivery from end-to-end. To learn more, visit Wunderman Thompson.
Known for our award-winning work and leading initiatives, JWT was the very first agency to air a TV commercial, the first to establish a global advertising presence, the first to rocket a candy bar into space, the first in the industry to hire a female copywriter, the first to create an amphibious prosthetic limb, and the very first to teach a computer to paint like Rembrandt. While we reimagine the future for our clients, we will continue to break new ground and revolutionize the power of our legacy through the campaigns that we create.
Services & Offerings
Brand Building
We grow our clients’ business by building brands. Finding solutions that are global when needed, or as singular as a simple human emotion. We use creativity to solve business challenges and reimagine our client’s future. We exist to help companies navigate the market, and drive long-term growth.
Social
Forging strong relationships between brands and consumers, our deep partnerships with social platforms give our clients a leading edge when developing interactive plans. Building on that knowledge, we use insights from social data to develop social strategies, run campaigns, deliver contagious content, manage communities and measure success.
Activation
We connect consumers with brands in ways that transcend conventional means of interaction. These experiences result in immersive experiences leveraging VR or Artificial Intelligence, as well as interactive live entertainment or IOT innovations. We aim to connect people to brands in a way that inspires and requires action.
Data
Our in-house research unit, SONAR, develops and exploits new quantitative and qualitative research techniques to understand cultures, brands and consumer motivation around the world.
Internal Communications
People join cultures, not companies. When companies understand, live and share their own culture, they naturally attract the best talent, and inspire and empower employees to own, innovate and drive business results. We help shape culture.
Digital Transformation
Whether transforming an existing digital strategy or developing a new plan for the future, we build brands for digital. At the intersection of innovation, creative and analytics, we solve problems and deliver a measurable impact on our clients’ business.
Media
Finding the best channels to speak to your audience and making the most of those channels is integral to the effectiveness of a campaign. Through careful planning and buying, brands can optimize the reach of their messages.
Innovation, Trends & Insights
We are always exploring cultural shifts and converting them into opportunities for brands.
Analytics
Our in-house analytics department focuses on the innovative application of data and technology to inform and inspire new marketing solutions. It offers a suite of bespoke analytics tools.
Sector Expertise
We have accumulated massive sector and market expertise throughout J. Walter Thompson’s lifetime, giving our clients a unique advantage. We know government, health, sports, retail and a lot more.
Our Network
J. Walter Thompson is the world's first and best-known marketing communications brand. Headquartered in New York City, we are a true global network, with more than 200 offices in over 90 countries, employing over 12,000 marketing professionals.
Digital Transformation
Mirum is a borderless agency of over 2500 digital savants, storytellers, makers and relentlessly curious minds who are united by an uncommon drive to make what’s next. Active in 25 countries, we work across our global network of expertise to transform business, design innovative digital experiences and activate commerce at a global and local level. Mirum is part of J. Walter Thompson and the WPP Network. Visit mirumagency.com for more information.
Activation & Commerce
Geometry Global, the world’s largest and most international brand activation agency, drives conversion, action and purchase through award-winning programs that change behavior and inspire people to buy well. With teams in 56 markets, Geometry Global has expertise in shopper, digital, experiential, relationship, promotional and trade marketing.
Intelligence
J. Walter Thompson Intelligence is a new specialized practice, offering a unique blend of research, innovation and data analytics across its global network. Comprising three units; SONAR™, Analytics, and the Innovation Group., it provides J. Walter Thompson clients with essential consumer insight, inspiration, future forecasting, data and analysis on a global scale. Together, this unique group unearths human truths and brand insights. It also allows us to adapt and improve our performance at speed, and foresee future trends and cultural change.
Our Clients
Leadership
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