News

JWT AND dENiZEN™ LAUNCH FIRST-OF-ITS-KIND YOUTH CAMPAIGN

Fri, 17 Feb 2012 03:56:49 -0500

Digitally-driven reality series “We Are Explorers” fuses travel with design HONG KONG, February 10, 2012— dENiZEN™, the denim brand for the new generation from Levi Strauss & Co. joined forces with JWT Hong Kong... read more

What’s Cooking? Trends in Food

Tue, 14 Feb 2012 20:27:45 -0500

JWT spotlights Curbing Food Waste, Screened Dining and Moonshine as some of the things to watch in food and dining.... read more

JWT names Ron Magliocco Global Business Director, Shopper Marketing

Fri, 27 Jan 2012 12:01:41 -0500

NEW YORK, NY (January 27, 2012) — Bob Jeffrey, Worldwide Chairman and CEO, JWT, today announced that Ron Magliocco has joined the agency as Global Business Director, Shopper Marketing.... read more

JWT London unveils new Leadership model

Thu, 26 Jan 2012 03:00:41 -0500

LONDON, December 26, 2011 — JWT London has created a new model for its leadership and promoted Joseph Petyan, Russell Ramsey and James Whitehead to lead the agency as Executive Partners.... read more

JWT Acquires Majority Share in Jordanian Marketing Communications Company

Wed, 25 Jan 2012 04:00:03 -0500

BEIRUT, 25 January 2012 – WPP announces that JWT, its wholly-owned global advertising and communications company, has acquired 51% of the shares in the capital of a newly incorporated Jordanian company which will acquire the assets of... read more

JWT LAUNCHES ‘WORLDMAKERS’ DIGITAL TALK SHOW SERIES AT CES

Fri, 13 Jan 2012 11:33:51 -0500

New York, NY (Jan. 13, 2012)—JWT, the world’s best-known marketing communications brand, today introduces Worldmakers, hosted by Bob Jeffrey, JWT Worldwide CEO and Chairman. Worldmakers is a web-based talk show series developed,... read more

JEFF BENJAMIN APPOINTED CHIEF CREATIVE OFFICER, JWT NORTH AMERICA — MIKE GEIGER NAMED PRESIDENT, CHIEF INTEGRATION OFFICER, JWT NORTH AMERICA

Wed, 11 Jan 2012 10:29:53 -0500

NEW YORK, NY (January 11, 2012) — Bob Jeffrey, Worldwide Chairman and CEO, JWT, today announced two significant hires for JWT North America. Jeff Benjamin, formerly Partner and Chief Creative Officer at... read more

100 THINGS TO WATCH IN 2012

Mon, 26 Dec 2011 04:00:43 -0500

NEW YORK, December 26, 2011 — JWT, the world’s best-known marketing communications brand, today released its list of 100 Things to Watch in 2012. JWT’s Annual List Includes Facial Recognition Fury, Fat Taxes and Remaking ‘Made in... read more

Technology powers a happy Christmas

Wed, 14 Dec 2011 12:22:52 -0500

LONDON, 14 December 2011—Technology will play an instrumental role in helping the UK celebrate Christmas this year. A recent survey by advertising agency JWT London shows that Britons of all ages will be using their gadgets and devices... read more

JWT SHANGHAI WINS CHINA’S AGENCY OF THE YEAR

Tue, 13 Dec 2011 10:15:49 -0500

SINGAPORE, DECEMBER 13, 2011— JWT Shanghai was crowned Agency of the Year for greater China at Campaign’s Agency of the Year awards in Singapore, capping a stellar year of new business wins, awards and accolades for the agency’s... read more

JWT ATLANTA TAPS PERRY FAIR AS CHIEF CREATIVE OFFICER

Tue, 06 Dec 2011 11:25:01 -0500

ATLANTA, GA (December 6, 2011) – Rob Quish, CEO of JWT Atlanta/Dallas/Houston, announced today that Perry Fair, 36, has been named Chief Creative Officer of the three agencies. In this position, Fair will be... read more

10 Trends That Will Shape Our World in 2012

Mon, 05 Dec 2011 09:29:16 -0500

NEW YORK, December 5, 2011 — JWT, the world’s best-known marketing communications brand, has released its seventh annual year-end forecast of key trends that will drive or significantly impact consumer mind-set and behavior in the year... read more

JWT/XM ASIA PACIFIC’S VALERIE CHENG AS DIGITAL CREATIVE DIRECTOR OF THE YEAR AT IAS HALL OF FAME AWARDS

Thu, 01 Dec 2011 22:02:31 -0500

SINGAPORE, NOVEMBER 30— Valerie Cheng, Executive Creative Director of JWT/XM Asia Pacific, was named Digital Creative Director of the Year at the Institute of Advertising Singapore’s Hall of Fame awards ceremony. “I’m very excited... read more

BINDU SETHI JOINS JWT INDIA AS CHIEF STRATEGY OFFICER

Thu, 01 Dec 2011 21:55:53 -0500

DELHI, DECEMBER 1, 2011— Bindu Sethi will rejoin JWT India as Chief Strategy Officer, a move that further bolsters the senior leadership of the agency’s India operations. Ms. Sethi brings a wealth of regional... read more

CAMPAIGN NAMES JWT’S YANG YEO CREATIVE OF THE YEAR FOR GREATER CHINA

Mon, 28 Nov 2011 23:17:24 -0500

SHANGHAI, NOVEMBER 28, 2011— Yang Yeo, JWT Shanghai’s Chief Creative Officer, was named Creative of the Year for Greater China by Campaign Asia Pacific. “I’ve been extremely fortunate to be running a talented and... read more

JWT INDIA HIRES BOBBY PAWAR AS CHIEF CREATIVE OFFICER

Wed, 23 Nov 2011 02:37:11 -0500

MUMBAI, NOVEMBER 23— JWT India has hired creative heavyweight Bobby Pawar as its Chief Creative Office and Managing Partner for India, adding fresh momentum to the advertising agency’s bid to strengthen and grow its... read more

Carlsberg Hong Kong Appoints JWT as Agency of Record

Mon, 14 Nov 2011 04:45:58 -0500

HONG KONG, NOVEMBER 14, 2011–JWT Hong Kong has been appointed Agency Of Record for Carlsberg Hong Kong, after a competitive pitch involving several agencies. The assignment will see JWT responsible for delivering the executions... read more

CANNES LIONS APPOINTS FIRST CHINESE JURY PRESIDENT Lo Sheung Yan TO CHAIR OUTDOOR CATEGORY

Thu, 10 Nov 2011 17:05:39 -0500

10 November 2011 – The International Festival of Creativity today announced the first of 15 jury presidents that will lead the judging process at next year’s edition of Cannes Lions. Lo Sheung Yan, known as Mayan among his peers,... read more

JWT APPOINTS TAMMY SHEU TO HEAD BEIJING OFFICE

Wed, 02 Nov 2011 22:46:56 -0400

BEIJING, 24 OCTOBER, 2011—Donald Chan, JWT China CEO today announced the appointment of Tammy Sheu as Managing Director, JWT Beijing, effective mid November, 2011. In this role, Tammy will directly report in to Donald ... read more

POST-DISASTER, JAPAN HAS EXPOSED GREATER ISSUES FOR THE NATION

Wed, 02 Nov 2011 22:41:28 -0400

ANXIETYINDEX FINDS NEED FOR BETTER CORPORATE, POLITICAL LEADERSHIP Tokyo, November 2, 2011 – According to the second survey in a JWT series examining post-disaster shifts in Japan, many Japanese feel the country is now... read more

The Future Quotient – how to get a grip on the future

Thu, 13 Oct 2011 05:00:09 -0400

LONDON, October 13, 2011—JWT and Volans have published a report exploring how businesses, governments and investors can move beyond pressure to focus on the short term and starting thinking about future generations.... read more

JWT TO ACQUIRE MAJORITY STAKE IN DIGITAL AGENCY, A4A IN CHINA

Wed, 12 Oct 2011 10:14:16 -0400

BEIJING, OCTOBER 12, 2011—JWT today announced it has entered into an agreement to acquire a majority stake in A4A, a leading full service digital agency in China, subject to regulatory approval.... read more

X Factor: The social glue of Saturday nights

Fri, 07 Oct 2011 05:00:27 -0400

LONDON, October 7, 2011: The X Factor live show juggernaut returns this weekend and it’s bringing the British public back together in a way that virtually no other show can rival.... read more

Things to Watch: Music Edition

Mon, 03 Oct 2011 09:36:25 -0400

NEW YORK, October 3, 2011 — JWT, the world’s best-known marketing communications brand, today released a Music Edition of its Things to Watch list. The list includes access over ownership, everyone’s a DJ and live-streaming concerts.... read more

JWT SHANGHAI AND SAMSONITE CLINCH THREE GRAND PRIX AT SPIKES ASIA 2011

Wed, 21 Sep 2011 15:07:02 -0400

SINGAPORE, 21 SEPTEMBER 2011—Straight off a defining year at Cannes Lions, JWT Shanghai continues to pick up medals for their Samsonite, “Heaven and Hell” ad, securing 3 Grand Prix, 2 Gold, 1 Silver and 1 Bronze medal for the... read more

ECPAT-USA LAUNCHES PUBLIC SERVICE ANNOUNCEMENT TO COMBAT CHILDHOOD PROSTITUTION AND SEX TRAFFICKING

Mon, 19 Sep 2011 14:36:27 -0400

NEW YORK, September 19, 2011—New pro-bono video from JWT New York aims to raise awareness, trigger new legislation in the United States.... read more

JWT Explores Trends in Social Good

Thu, 15 Sep 2011 09:40:50 -0400

NEW YORK, September 15, 2011 — Report outlines the end of ‘goodwashing,’ the rise of shared value and creative urban renewal, among other developments... read more

UK Anxiety Index – The Riots: Young people hold the harshest views on rioting

Thu, 01 Sep 2011 14:03:47 -0400

LONDON, September 1, 2011 — Anger, shock and disgust. These were the most common initial reactions to the riots that took place in London and across the UK in early August, but it may come as a surprise to discover that some of the... read more

Chris Perkins To Be Chief Marketing Officer of the Corporation for Travel Promotion

Mon, 29 Aug 2011 17:23:27 -0400

WASHINGTON, D.C., August 29, 2011 — Today the Corporation for Travel Promotion (CTP) announced that it has named veteran marketing professional Chris Perkins to join the organization as Chief Marketing Officer.... read more

Corporation for Travel Promotion appoints JWT as global marketing Agency of Record

Mon, 22 Aug 2011 19:50:24 -0400

WASHINGTON, D.C., August 22, 2011—The Corporation for Travel Promotion announced today that they have named JWT agency of record to lead America’s first ever global marketing campaign to attract international travelers... read more

JWT Publishes Tablet Checklist

Tue, 02 Aug 2011 09:38:01 -0400

NEW YORK, August 02, 2011 — Consumers worldwide have been quick to embrace the concept of a tablet computer. As brands start to explore how best to reach people via this nascent medium, JWT, the world’s best-known marketing... read more

Unilever and LUX Mark First Foray into Social Gaming with ‘LUX Fantastical Manor’

Fri, 22 Jul 2011 09:42:02 -0400

SINGAPORE, JULY 22, 2011— Unilever’s LUX brand has entered into the exciting territory of social gaming through a tie-in with Farmville Chinese in a recently launched, limited-edition event called, ‘LUX Fantastical Manor.’... read more

JWT North America Acquires Lunchbox LP

Wed, 20 Jul 2011 11:17:15 -0400

NEW YORK, July 20, 2011—JWT North America CEO and Worldwide Digital Director David Eastman announced today that JWT North America has acquired Lunchbox LP.... read more

JWT Explores Rise of Social Commerce

Thu, 07 Jul 2011 10:30:36 -0400

NEW YORK, July 7, 2011 — In its July trend report, JWT, the world’s best-known marketing communications brand, explores how retailers and other brands are using Social Commerce to engage consumers both on- and offline.... read more

JWT TO ACQUIRE MAJORITY STAKE IN MINDSET ADVERTISING

Wed, 06 Jul 2011 03:11:44 -0400

JWT, the leading global advertising network and India’s largest integrated communications company, has agreed to acquire a majority stake in Mindset Advertising Private Limited, Hyderabad’s highly awarded advertising agency, which had... read more

Cannes Lions 2011- Lions Daily News Speaks to Yang Yeo-JWT

Mon, 04 Jul 2011 04:39:38 -0400

Yang Yeo, JWT Shanghai CCO speaks with Lions Daily News on winning Mainland China's first ever Cannes Grand Prix Lion, for Samsonite "Heaven and Hell"... read more

adoboLIVE! Yang Yeo on the Cannes Lions Press Grand Prix

Mon, 04 Jul 2011 04:30:19 -0400

JWT Shanghai CCO Yang Yeo on the Cannes Lions Press Grand Prix for Samsonite "Heaven and Hell"... read more

Tom Doctoroff on Thoughtful China: “Creative Differences”

Mon, 04 Jul 2011 04:08:25 -0400

China’s largest marketers are now spending hundreds of millions of dollars to develop, produce and advertise products to local consumers. Ad budgets are growing, and so is determination to win brand loyalty. So why... read more

USDA Secretary Vilsack and HHS Secretary Sebelius Launch First Joint National Multimedia Campaign to Help Families Prevent Food Poisoning

Tue, 28 Jun 2011 11:32:43 -0400

WASHINGTON, DC, June 28, 2011 — CDC Estimates One in Six Americans Get Sick from Food Poisoning Each Year... read more

The Power of the People is Greater than the People in Power

Thu, 23 Jun 2011 04:25:22 -0400

June 23, 2011: JWT will be hosting a panel of thought leaders at the 58th Cannes Lions International Festival of Creativity to discuss the theory that “The Power of the People is greater than the People in Power”, and what it means for... read more

JWT Shanghai and Samsonite Bring Home First Grand Prix Lion for Mainland China

Wed, 22 Jun 2011 04:29:32 -0400

June 22, 2011, Cannes, FRANCE—JWT Shanghai has been awarded the prestigious Grand Prix Lion for Press at this year’s Cannes Lions International Festival of Creativity, the world’ s premiere showcase for excellence in advertising. The... read more

Agência CASA is launched by the JWT Group

Mon, 20 Jun 2011 17:12:14 -0400

BRAZIL, June 20, 2011—With a new model in Brazil and over 200 employees, Agência Casa will be a worldwide digital hub for the group... read more

JWT shines at the Sol Festival

Fri, 17 Jun 2011 04:03:44 -0400

San Sebastián may have greeted us with rain but we came home with lots of ‘Sol’ (sun in Spanish). JWT Spain won 11 prizes at the Festival El Sol, a great success which made... read more

JWT to Sponsor TechStars, the No. 1 Startup Accelerator

Thu, 09 Jun 2011 17:50:36 -0400

New York, June 9, 2011— JWT New York, the global headquarters of the world’s best-known marketing communications brand, today announced its sponsorship of the TechStars New York summer program kicking off July 11.... read more

JWT NAMES LAURA AGOSTINI AS CHIEF TALENT OFFICER

Mon, 06 Jun 2011 10:37:00 -0400

NEW YORK, June 6, 2011 — JWT Worldwide Chairman and CEO Bob Jeffrey announced today the appointment of Laura Agostini as Chief Talent Officer.... read more

Post-quake, Japanese anxious about their leadership

Wed, 11 May 2011 14:20:39 -0400

Tokyo, Japan. May 11, 2011: Anxiety Index finds greater trust in corporations than government – In the aftermath of the earthquake and tsunami that hit Japan on March 11, Japanese are re-evaluating who to trust, with the political... read more

JWT brings BrandZ data to life with the launch of Brand Toys, the world’s first brand visualization tool

Mon, 16 May 2011 06:23:53 -0400

May 9, 2011 — JWT has launched Brand Toys, the world’s first online brand visualization tool, which allows users to compare the character and personality of over 3,000 brands across the world. Users can create their own Brand Toy... read more

FOMO: JWT Explores Fear of Missing Out Phenomenon

Wed, 04 May 2011 10:07:56 -0400

NEW YORK, May 4, 2011 — In its May trend report, JWT, the world’s best-known marketing communications brand, explores the phenomenon of FOMO (Fear Of Missing Out), the uneasy and sometimes all-consuming feeling that you’re missing... read more

dENiZEN™ BRAND AND JWT/XM LAUNCH NEW CAMPAIGN FOR SPRING AND SUMMER THAT INSPIRES YOUNG PEOPLE TO ‘FIT OUT, START UP’

Thu, 28 Apr 2011 19:00:12 -0400

The dENiZEN™ brand, in partnership with JWT and XM-Asia have unveiled a digitally driven, fully integrated global Spring/Summer 2011 marketing campaign. The “Fit Out, Start Up” campaign is designed to inspire young dENiZEN™... read more

Royal Family 3.0: Wedding launches new era for the Royals?

Thu, 21 Apr 2011 11:12:13 -0400

LONDON, April 21, 2011 — The upcoming wedding of Prince William and Kate Middleton looks set to deliver a shot in the arm for public perceptions of the British Royal Family and could even launch a glorious new era of popularity.... read more

JWT/XM SINGAPORE YOUNG CREATIVES BOUND FOR CANNES/SPIKES

Fri, 08 Apr 2011 00:45:24 -0400

SINGAPORE, 8 APRIL 2011— JWT Singapore creative, Karan Dang and XM-Asia creative Celeste Ang have won the MediaCorp Young Creatives Competition in the print category and will be one of two teams who will... read more

JWT explores travel trends

Wed, 06 Apr 2011 12:18:48 -0400

NEW YORK, April 6, 2011 — In its April trend report, JWT, the world’s best-known marketing communications brand, surveys the latest travel trends, focusing on how mobile devices, real-time connectivity and social networking are... read more

LUX AND JWT REMEMBER ELIZABETH TAYLOR

Fri, 25 Mar 2011 23:39:05 -0400

SINGAPORE, MARCH 26, 2011 - In remembrance of the life and career of the late Elizabeth Taylor, LUX (Unilever) along with advertising agency, JWT, have created a tribute video celebrating the past partnership between the beauty brand and... read more

JWT TAPS W+K CREATIVE TEAM CRAIG LOVE, SHAYNE MILLINGTON

Tue, 22 Mar 2011 12:30:28 -0400

New York, NY, March 22, 2011- JWT New York Chief Creative Officer Peter Nicholson lures award-winning creative team from Wieden+Kennedy whose work included Target, Nike, and Coke. Peter Nicholson, CCO of JWT New York,... read more

Transmedia Rising: JWT Explores Transmedia

Mon, 07 Mar 2011 04:00:51 -0500

NEW YORK, March 7, 2011: Transmedia Rising - JWT's March trend report outlines this rising movement and its relevance for brands... read more

JWT WINS SAMSONITE REGIONAL ACCOUNT

Thu, 24 Feb 2011 02:43:06 -0500

HONG KONG, FEBRUARY 21, 2011—Right off the back of a new CEO, JWT Hong Kong has added Samsonite’s entire Asia Pacific creative business to its roster following a four-way pitch. JWT currently handles Samsonite... read more

XM-ASIA DEEPENS INVESTMENT IN MARKETING AND SITE ANALYTICS WITH NEW HIRES

Mon, 21 Feb 2011 02:32:02 -0500

SINGAPORE, FEBRUARY 21, 2011: — XM-Asia Managing Partners, Gerard Lim and Vince Lui, have announced the appointment of Aman Singh and Vincent Ng to the agency’s analytics practice.... read more

HARRICKS JOINS HENNAH TO BECOME JOINT ECD AT JWT SYDNEY

Tue, 18 Jan 2011 02:50:50 -0500

SYDNEY, JANUARY 18, 2011- In a creative coup, JWT Sydney has hired Mark Harricks as Joint Executive Creative Director from DDB Sydney to work alongside current ECD Angus Hennah.... read more

JWT BAGS HAIER BRANDING BUSINESS

Thu, 13 Jan 2011 02:42:49 -0500

SHANGHAI, JANUARY 13, 2011—JWT Shanghai has been awarded the corporate branding businesses for Haier, China’s leading home appliance brand, following a competitive pitch involving ADK, FCB Shanghai and incumbent, McCann Beijing.... read more

100 THINGS TO WATCH IN 2011

Mon, 27 Dec 2010 04:04:36 -0500

NEW YORK, December 27, 2010 — JWT, the world’s best-known marketing communications brand, today released its list of 100 Things to Watch in 2011.... read more

10 Trends That Will Shape Our World in 2011

Wed, 01 Dec 2010 04:17:34 -0500

NEW YORK, December 1, 2010 — JWT, the world’s best-known marketing communications brand, has released its sixth annual year-end forecast of key trends that will drive or significantly impact consumer behavior in the year ahead.... read more

Ingrid Bernstein to Lead ‘Experience’ Department at JWT New York

Thu, 29 Apr 2010 14:57:39 -0400

NEW YORK. April 29, 2010: JWT New York's Experience Department launches - This new global offering will allow brands to make longer lasting connections with consumers.... read more

JWT Restructures North American Management

Wed, 24 Mar 2010 11:09:04 -0400

NEW YORK. March 24, 2010: David Eastman named CEO of JWT North America while Rosemarie Ryan and Ty Montague exit to pursue new ventures... read more