Chairman, JWT MEA / JWT MEA
“If you cannot smile, don’t open a shop” (a Chinese proverb) is the way he views the client/agency interface. This solution-driven attitude has been instrumental in developing some of the longest-lasting relationships in the industry.Roy lived in Paris, New York, London and is currently based in Beirut. He started his advertising career in 1977, prior to setting up his own business in London in 1984. In 1987, his Agency signed an association agreement with J. Walter Thompson. Subsequently, JWT acquired majority equity. Throughout his career, he worked on a wide variety of accounts contributing to their success in the Middle East.Recently appointed Director, WPP for Middle East and North Africa, Mr. Haddad remains Chairman of JWT Middle East and Africa.He is also the Chairman of a foundation “Incognito” that supports young Arab artists (writers and musicians) to help them be published.He is married, has 3 sons and loves jazz.