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JWT Argentina is the first international agency to be established in Latin America 80 years ago. Since then JWT has been a reference of Advertising Industry in the country and has always ranked among the top 3 agencies in the market. Today the agency offers an integrated service with strong creative product, between the top 3, in one of the most creative countries in the world.
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JWT Buenos Aires
JWT Argentina has a large number of departments; Creative, Digital, Activation, Production, Planning, Account Services, Audiovisual…and a vast variety of clients: big and...
Marcos Rico
Business Director / JWT Buenos Aires
Marcos owns a Degree in Advertising and Copywriter, but he also studied Agro Tecnician in his hometown, Saladillo, a small rural town.
In 1998 he entered in the Account Service Department...
Federico Videtta
Director of the Audiovisual Department / JWT Buenos Aires
Federico Videtta started working in Pragma/FCB as the Audiovisual Department´s assistant. After that, he worked for Stuart&Caravajal, a production company who sent him to work...
Ezequiel Arslanian
General Director / JWT Buenos Aires
Ezequiel Arslanian has a degree in Social Communications and a Master in Marketing.
He started working in the Account Service Department in Pragma/FCB. After that, he was employed...
Ana Maria Smeriglio
Human Resources Director / JWT Buenos Aires
Joined JWT Argentina in 1972, working in different areas such as Account Department, Coordination, Print Production, Assistant to the last 5 Presidents at JWT Argentina.
From 1998...
Joaquin Ares
Creative Director / JWT Buenos Aires
I studied Graphic Design and Advertising in Universidad de Palermo (Buenos Aires).
I worked in Lautrec Nazca Saatchi & Saatchi, DDB, Bridger Conway (Design Studio), Bromley Communications...
joaquin.ares@jwt.com
Ariel Abadi
During his career, Ariel Abadi worked in almost all categories for clients such as Ford, Volvo, Nissan, Knorr Suiza, Aerolíneas Argentinas, Sedal, Ala, LG, Unicef, Frigor, HSBC,...
Sergio Belgrano
President / JWT Buenos Aires
Sergio has over twenty years of experience in the argentine advertising industry, running high positions in some of the most important agencies like Young & Rubicam, Savaglio/TBWA...
sergio.belgrano@jwt.com
+54 11 4 3396100
Analía Ríos
General Creative Director / JWT Buenos Aires
Anita, as she is known in our industry, holds a Bachelor’s degree in Advertising. She also taught creativity at universities in Argentina and South America.
She worked in Young...
Sebastián Castañeda
In 1995, he made the first steps of his career in Lautrec Nazca Saatchi&Saatchi as copywriter.
After working there for 4 years, he worked for Y&R in which he reached the position of Creative...
Ford Argentina - Ford Ranger
Folk Tales / JWT Buenos Aires
For the launch of the new Ford Ranger, the agency created a campaign based on a feature no other truck could offer: the emotional bond country people feel with the brand. We asked people...
Ford Argentina - Ford Trucks
Elephant / JWT Buenos Aires
If you can load it, we can move it.
Kraft Foods - Halls xs
Bad News - BOYFRIEND/CRASH/SHOPPING / JWT Buenos Aires
Halls needed to communicate the launch of a new product: Halls XS, a candy that features having the same refreshing power of the original in a considerably smaller size. The target...
Editorial Coyuntura - Mercado Magazine
Leaders: Hu Jintao and Chavez / JWT Buenos Aires
Mercado Magazine is a graphic media that analyses political and economic information and helps people understand the reasons and consequences of the events that take place on our...
Strong Men / JWT Buenos Aires
Ford cargo is a truck that has three axis, and for this reason provides a larger load capacity than other trucks.
For the continuity of the print campaign, we have decided to keep on dramatizing...
Walmart
Pony / JWT Buenos Aires
Pony exploits with humor the most common consumer behavior, the fact that when they purchase something, they want to tell everyone about it and brag about the most outstanding features...
