The final week of Squared has been one of review and reflection. It’s been a great opportunity recall our successes and failures and how we've learned from each of them. Sharing the experiences of our placement weeks has been invaluable—many of us have been overwhelmed by the acceptance and curiosity we've encountered at the highest levels of our agencies. Equally, we've been able to support and advise each other on ways we can continue to disseminate our learnings when we return to our roles for good. Reconnecting with work during this week has been hugely motivating; it's reminded us that we have attended Squared at our agencies' behest, and they are actively seeking to embrace what we can bring back to them. (more...)
We all know by now that the Squared
way is to learn by experience. We've been given an amazing opportunity to work on a number of different projects over the past month - from pitching our own online business ideas, to launching NPD in a digital campaign, to increasing value online for a real client - and in this way we've improved in confidence, knowledge and proactiveness.
With Week 4 of 6 now done and dusted, we can’t help but feel a twinge of sadness. With only 2 weeks now remaining–a placement week at JWT and a wrap-up week back at Squared–there is still plenty more learning to be done, but in some ways it’s the end of Squared life as we know it. (more...)
Where has the time gone? It's the end of Week 3, which means we are already halfway through the Squared programme! It's been another packed week. After our online business pitches at the end of last Thursday, we went straight into briefing for Project Two on Friday morning. (more...)
After a week of tennis balls, Gangnam Style, reflections and all the group activities that the Squared programme could throw at us, we got down to Project One last week with the new-found colleagues we had gotten to know in Week 1. (more...)
We are Seth Insua, Katie Lewis, Sam Russell and Jassmine Vilkhu, four new recruits in JWT London’s Account Management Graduate Scheme, and we’ve been given the fantastic opportunity to take part in Squared
this year. Squared is an exciting 6-week programme and Google-led initiative in partnership with Hyper Island
and the IPA
with the goal to “empower the next generation of leaders to drive the industry revolution.” (more...)
Work hard, play hard. It's the unofficial motto of the ad industry. And when JWTers are done cracking briefs and preparing for pitches, they're up to some pretty interesting things.
In our New York office, a few JWTers have been stepping up to the plate and hitting home runs this summer—and we swear that isn’t just a really bad business metaphor. JWT New York's
top ranked softball team, The Commodores, have taken teamwork out of the office and into the baseball diamond. (more...)