Tell Me About Yourself: Becoming a Societal Brand
February 26, 2013 • by Eric Gorodetsky
In our continued coverage of NY Social Media Week 2013, MAS Intern Eric Gorodetsky recaps "Societal Brands In a Social World."Your company is no longer holding interviews. Your consumers are. The tables have turned. We’re in a new marketplace in which consumer demand drives companies. You’re in the hot seat now. Tell me about yourself. (more...)

