• Showing: Posts Tagged ‘Millenial’

    April trend report “Travel: Changing Course” examines macro trend impact on travel category

    April 30, 2013 • by


    JWT Intelligence's April trend report, "Travel: Changing Course" examines macro trends such as Peer Power, Predictive Personalization and Hyper-Personalization, as well as their influence on the travel category. For example, an expanding peer-to-peer marketplace increasingly upends the hospitality, tourism and transportation industries. The report spotlights 20+ services focused on P2P lodging, experiences and transportation---companies who are both expanding the market for travel and also putting the squeeze on traditional service providers.  (more...)

    Digital is a Dish Best Served Hot

    February 22, 2013 • by
    In our continued coverage of NY Social Media Week 2013, MAS Intern Eric Gorodetsky recaps "What's On Your Plate? How Digital Has Evolved Our Palates."

    Like many adults, I encounter the inconvenient culinary roadblocks that prevent me from cooking. All the knowledge and supplies in the world can’t inspire me to broil some chicken when I come home late at night. I did make a kitchen cameo Saturday morning--I tried googling how to make pancakes. The recipe results were overwhelming.

    “Recipes in the media are a total waste,” says Mike Lee, founder of Studiofeast. “There’s no reason why you need 400 recipes for one pasta dish when, in someone’s grandmother’s head, there’s three steps to making pasta.”

    Got Social Media FOMO?

    July 23, 2012 • by
    From Facebook to Foursquare and Instagram, the bevy of social media tools at our disposal has created an unprecedented ability to see what others are doing around us, and evidently, without us. The Fear of Missing Out, better known as FOMO, refers to that nagging and anxious feeling that you're missing out on something, and it has only become amplified by our over-connected world. (more...)