• Showing: Posts Tagged ‘life in real time’

    Trend Report: SXSW presentation on how brands can leverage FOMO

    March 7, 2012 • by
    In our March trend report, we revisit the phenomenon of FOMO (Fear Of Missing Out), the uneasy and sometimes all-consuming feeling that you’re missing out--that your peers are doing, in the know about or in possession of something more and better than you. See the full report on JWT Intelligence.