Tag Archives: JWT Intelligence

What’s In Store For 2017?

Today, J. Walter Thompson’s Innovation Group has launched its third annual Future 100 report. The Future 100: Trends and Change to Watch in 2017 helps readers keep a tab on emerging consumer behavior with 100 original trend predictions across 10 categories from the Innovation Group. ...READ MORE

Cannes Lions 2016: The New Immersion

Creators have hardly begun to explore the possibilities of storytelling in VR.

Amid the frenzy of Cannes Lions, Samsung has quietly partnered with theater company Punchdrunk International to present a virtual reality experience that is “immersive” in every sense. ...READ MORE

Cannes 2016: Food Loves Tech – Key Trends

Technology meets the food industry at Cannes this year, where Edible Manhattan and VaynerLive come together to host a new event that explores the food-of-the-future. The Innovation Group at J. Walter Thompson Intelligence was in attendance at the event and shared their own take on the changing food industry and it's growing relationship with technology. ...READ MORE

J. Walter Thompson Intelligence: New Report Highlights Transgender Inclusivity In Advertising

A new study from J. Walter Thompson Intelligence and OPAM (Out Professionals in Advertising and Media) examines how Americans feel about ads featuring transgender people.

J. Walter Thompson Intelligence is J. Walter Thompson Company's global practice for data, research, insight, trends and innovation. The specialized practice is the company's center for provocative thinking that focuses on identifying shifts in the global zeitgeist.


Cannes Lions 2016: Key Trends

The Cannes Lions International Festival of Creativity is a hub for global key trends. At the heart of any good advertising market campaign is the integration and collaboration of various sectors of this expanding industry. J. Walter Thompson Intelligence observed the key trends revealed at Cannes 2016 and published a blog post on how the advertising industry is quickly expanding it's creative frontiers.

Cannes Lions this year saw the ad industry expanding its creative capabilities.


Find Out Where You’re Really From with JWT’s Personality Atlas

We are proud to introduce Personality Atlas, a unique and pioneering research study that aims to restructure the world map by personality profiles and examine the stereotypes and perceptions of markets across the globe. Led by JWTIntelligence and JWT SONAR, the study includes findings from 6,075 surveyed adults (18+) across 27 markets around the globe. ...READ MORE

At Bitcoin Conference, Forecasts of Astronomical Potential and Government Oversight

A year ago, “bitcoin” held little to no meaning for most people around the world. Today, while many are confused about what the cryptocurrency is exactly, a growing and vocal group of proponents are championing it, arguing that bitcoin could reshape how we view currency and handle financial transactions across the globe. ...READ MORE

JWT South Africa Interns Win BBC Competition

On 21 January 2014, three young interns at JWT South Africa - Tal Halili, Katherine Andrews and Thandeka Kunene - won a global competition held by the BBC in partnership with the YCN. The challenge was to devise a creative campaign for the BBC’s ‘World News Service’ and make it appealing to youths outside the United Kingdom. ...READ MORE