Tag Archives: creativity

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Macy’s Partners with J. Walter Thompson New York for 8th Annual Believe Campaign

As everyone gears up for 2015's holiday season, Macy’s has kicked off its 8th annual Believe campaign.

Anchored in their holiday tradition of generosity, the iconic department store partnered with J. Walter Thompson New York to create a modern take on the Believe story. ...READ MORE
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Adobo Magazine – Tay Guan Hin Cannes Cyber Diary: Social Media used in ways never seen before

After combing through different categories of Cyber work in groups of five judges over the last three days, the entire jury came together yesterday to cull the remaining 432 entries into an even shorter list. Cyber is a fast-changing, fast-growing category driven by innovative solutions where technology plays a huge role in bringing the ideas to life. ...READ MORE
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Lens on Creativity: Question Bridge, Black Males

Spotlight: Question Bridge: Black Males (New Media Award 2015)

 What is the power of a question? How could a question change the world? Who are you? What is your purpose in life? What does it mean to you to be a black man? These are only some of the many questions posed by the innovative transmedia art project Question Bridge: Black Males, a project pioneered by Chris Johnson, Hank Willis Thomas, Bayeté Ross Smith, Kamal Sinclair and Jesse Williams. ...READ MORE
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Lens on Creativity: Evgenia Arbugaeva

J. Walter Thompson is a proud supporter of the International Center of Photography (ICP), which held its 31st Annual Infinity Awards last month. The Infinity Awards have long celebrated the most distinguished careers and budding luminaries in the field of photography, including artists such as Annie Leibovitz, Bruce Weber, and Susan Sontag, among others over the years. The Lens on Creativity series features this year's ICP award winners, sharing their creative inspiration, vision and groundbreaking work. ...READ MORE
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Cannes: The Cradle Of Creative

Cannes gets a lot of ratings – from both the overly enthused and stubbornly underwhelmed ad-world troop. From the powerful execs to the green-around-the-gills-minions, we proffer our opinions as to what defines the festival and the idyllic South of France for us. Varied though these may be — because Cannes stories seem to be infinite — the perspectives fall into somewhat clear categories. ...READ MORE

Meet the People: Tista Sen

We always look forward to the D&AD Awards because they highlight some of the industry’s most innovative and creative work. We are especially excited to share insights from Tista Sen, the National Creative Director & Senior Vice President of JWT India, who has been selected to judge the “Outdoor Advertising” category at the D&AD Awards 2014. ...READ MORE

Worldmade Gallery Artist Spotlight: Barbara Graetzer

Today we are showcasing another great example of JWT creativity from across our worldwide network. This second installment of the Worldmade Gallery Artist Spotlight looks at the work of Barbara Graetzer, Senior Art Director at JWT’s flagship office in New York. Barbara embodies our WORLDMADE philosophy and her artwork is inspired by the world around her. ...READ MORE

Cannes 2013 China Day with Mayan Lo: Is Chinese creativity different?

This year, Cannes Lions partnered with the China Advertising Association to create the first ever "China Day" at the Festival, seeking to deepen the industry's understanding of this vast, emerging market. As part of China Day, JWT's Lo Sheung Yan, Chairman of the Asia Pacific Creative Council, shared his thoughts on the "How different is Chinese creativity" panel, where he was joined by notable creatives Graham Fink, Greater China CCO, Ogilvy & Mather and Jimmy Lam, Vice Chairman and Chief Creative Officer, DDB Group North China. Together these great minds placed Chinese creativity under the microscope, and defined what makes it unique and challenging for brands. ...READ MORE

Cannes highlights, from the new world of Web video to an ‘awesomer’ world

This week Cannes is hosting its 60th annual advertising extravaganza, and we’ll be posting on some of the highlights. In a morning session today at the Cannes Lions International Festival of Creativity, Yahoo! VP Erin McPherson talked about the shift to video consumption online and on mobile. “Video is critical to Yahoo!’s vision,” said McPherson, head of video at the Web company. “We are committed to sourcing, developing, producing and broadcasting video content.” One Web series Yahoo! is bringing to life this fall is Ghost Ghirls, a comic endeavor backed by actor, producer and musician Jack Black. ...READ MORE

JWT invites you to “Meet the Parents” of Kid President, Dante Ariola and Jeff Benjamin

Creative genius comes in all shapes and sizes, from every corner of the world, but there's one thing that every creative person throughout history has had in common: they all started out as kids, and their parents were their first teachers. This year, JWT invited Cannes to "Meet the Parents" who have inspired the creativity of Jeff Benjamin, Chief Creative Officer at JWT North America, 9-year-old YouTube sensation Robby Novak (aka Kid President), and director Dante Ariola. ...READ MORE