Tag Archives: creativity

Meet the People: Tista Sen

We always look forward to the D&AD Awards because they highlight some of the industry’s most innovative and creative work. We are especially excited to share insights from Tista Sen, the National Creative Director & Senior Vice President of JWT India, who has been selected to judge the “Outdoor Advertising” category at the D&AD Awards 2014. ...READ MORE

Worldmade Gallery Artist Spotlight: Barbara Graetzer

Today we are showcasing another great example of JWT creativity from across our worldwide network. This second installment of the Worldmade Gallery Artist Spotlight looks at the work of Barbara Graetzer, Senior Art Director at JWT’s flagship office in New York. Barbara embodies our WORLDMADE philosophy and her artwork is inspired by the world around her. ...READ MORE

Cannes 2013 China Day with Mayan Lo: Is Chinese creativity different?

This year, Cannes Lions partnered with the China Advertising Association to create the first ever "China Day" at the Festival, seeking to deepen the industry's understanding of this vast, emerging market. As part of China Day, JWT's Lo Sheung Yan, Chairman of the Asia Pacific Creative Council, shared his thoughts on the "How different is Chinese creativity" panel, where he was joined by notable creatives Graham Fink, Greater China CCO, Ogilvy & Mather and Jimmy Lam, Vice Chairman and Chief Creative Officer, DDB Group North China. Together these great minds placed Chinese creativity under the microscope, and defined what makes it unique and challenging for brands. ...READ MORE

Cannes highlights, from the new world of Web video to an ‘awesomer’ world

This week Cannes is hosting its 60th annual advertising extravaganza, and we’ll be posting on some of the highlights. In a morning session today at the Cannes Lions International Festival of Creativity, Yahoo! VP Erin McPherson talked about the shift to video consumption online and on mobile. “Video is critical to Yahoo!’s vision,” said McPherson, head of video at the Web company. “We are committed to sourcing, developing, producing and broadcasting video content.” One Web series Yahoo! is bringing to life this fall is Ghost Ghirls, a comic endeavor backed by actor, producer and musician Jack Black. ...READ MORE

JWT invites you to “Meet the Parents” of Kid President, Dante Ariola and Jeff Benjamin

Creative genius comes in all shapes and sizes, from every corner of the world, but there's one thing that every creative person throughout history has had in common: they all started out as kids, and their parents were their first teachers. This year, JWT invited Cannes to "Meet the Parents" who have inspired the creativity of Jeff Benjamin, Chief Creative Officer at JWT North America, 9-year-old YouTube sensation Robby Novak (aka Kid President), and director Dante Ariola. ...READ MORE

2013 jury presidents announced for Spikes Asia Festival of Creativity

The Spikes Asia Festival of Creativity has named the eminent jury presidents who will take the helm of the various competition categories. Included in the esteemed judge list for this year is Sheung Yan Lo (Mayan), the chairman of JWT’s Asia-Pacific Creative Council and a member of the JWT Global Creative Council. In addition to Sheung Yan being a member of this year's judging panel, WPP is also well represented by Tham Khai Meng, Ogilvy and Mather's worldwide chief creative officer.   ...READ MORE

JWT and LinkedIn announce exclusive media partnership to host Worldmakers on LinkedIn’s Influencer platform

Worldmakers returns today with its third installement, partnered with LinkedIn's Influencer program and featuring new guests and new insights. Through an exclusive media partnership, Worldmakers will be hosted entirely on the LinkedIn Influencer page of JWT Worldwide Chairman and CEO Bob Jeffrey–making it the first original video series to air exclusively on LinkedIn, the world's largest professional network on the internet. The series makes its LinkedIn debut with award-winning celebrity chef Marcus Samuelsson, who shares his thoughts on innovation in the food industry and the customer feedback loop. ...READ MORE

Meet the People: From the Desk to the Easel, One-On-One with JWT’s Michael Scott

The ad industry attracts many of the most creative minds out there—and it’s not only limited to the creative department. As Partner, Compensation and HRIS Manager, JWT New York’s Michael Scott has been toggling between a computer and a canvas since the 1980s when he first started in a temp role with, then, J. Walter Thompson. Juggling two careers, Michael is also a New York based artist whose work has been featured in acclaimed publications and galleries around the world. ...READ MORE

Life of the Party: Lessons from Buzzfeed on Authenticity in Social

In our continued coverage of NY Social Media Week 2013, we recap Buzzfeed’s presentation, "Genuine Appeal – Creativity and Authenticity in the Social Age” delivered by Jeff Greenspan and Mike Lacher. 

Social media, as the name might suggest, is all about being social with others—and what’s more social than a party? “The social space is one huge party where everyone in the world shows up everyday,” explained Jeff Greenspan, chief creative officer at Buzzfeed. During a Social Media Week presentation with Mike Lacher, Buzzfeed creative director, they explained why tapping into the “LOL” and “OMG” lingo of Internet culture were among the things that make Buzzfeed’s content inherently relatable and shareable. ...READ MORE

Calling All Young JWT Talent: Young Lions Competition 2013 Open for Entries

Sharpen those pencils, young talent. This year’s Young Lions Competition has kicked off around the world, and it’s the opportunity of the lifetime. Held annually by Cannes Lions, the competition lets teams of young creative from around the world to compete against each other and showcase their creative talent. ...READ MORE