JWT’s Joe Petyan first started his career with JWT as a graduate trainee. Since then he has taken on roles with JWT London as Joint Managing Director in 2009 and, more recently, Executive Partner leading the agency with Russell Ramsey and James Whitehead. In a post for Campaign, Joe shares his unique insights and experience leading global accounts and gives us five reasons why, despite a history of negative labels, account management is an essential role for a successful agency. (more...)