Category: The Work

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Brazilian stars donate their talents in Porto Alegre Holy House of Mercy’s organ donation campaign

What if you could have some of the most important anatomical parts of some of the world's most talent people? The lungs of international soccer player Zé Roberto? Or the eyes of renowned photographer Sebastião Salgado?

The Porto Alegre Holy House of Mercy Hospital is comprised of seven hospitals and more than two thousand physicians. It houses Latin America’s first exclusive transplant center, which has already performed hundreds of transplants. ...READ MORE
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Illinois Office of Tourism & J. Walter Thompson Chicago launch “Find something more in Illinois”

Sometimes all it takes is an escape to help reconnect with the things and people most important in life. To highlight these important truths, this week the Illinois Office of Tourism launched “Find Something More in Illinois,” an integrated campaign that showcases not only where travelers should go, but why. ...READ MORE
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The USMC and J. Walter Thompson Atlanta unveil “Home of the Brave” spots

The United States Marine Corps launched today its new recruitment advertising campaign, "Home of the Brave." The integrated campaign from J. Walter Thompson’s Atlanta office showcases a vibrant, diverse tapestry of today’s America and what makes it worth serving. ...READ MORE
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Lemon Sky J. Walter Thompson Poland launches campaign for Syrians displaced by civil war

March 15, 2015 marks four years since the outbreak of civil war in Syria. Since 2011, the war has displaced almost 8 million people, forcing them to leave their homes in search of refuge in their own country. Almost half of the displaced, that's nearly 4 million, are children.

In their daily fight for survival, millions of these Syrians have been left feeling forgotten by the international community. ...READ MORE
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J. Walter Thompson @ Dubai Lynx 2015: Abla Fahita takes Dubai Lynx by storm

It was not some tech multinational CEO, nor a senior data analyzer revealing never-before-heard insights who got a full-house and the loudest standing ovation at Dubai Lynx this year. It was a puppet. Not any puppet though, but the region’s most successful puppet, Abla Fahita - who was there, courtesy of J. Walter Thompson MEA - to share her tried and tested recipe for how to play it big online. ...READ MORE
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Puerto Rico Tourism Company & J. Walter Thompson San Juan warm up the #BostonBlizzardChallenge

This winter, heavy storms have buried the city of Boston, Massachusetts in more than 30 inches of snow. And instead of retreating inside, cozying up by the fireside or snuggling up in a warm bed and away from the bitter cold, Bostonians jumped in. Literally. ...READ MORE
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J. Walter Thompson @ Dubai Lynx 2015 Recap: Award Winners

Dubai Lynx announced and awarded their 2015 award winners last night. J. Walter Thompson MEA earned an impressive 22 awards and among them, two notable wins by J. Walter Thompson teams in Riyadh and Amman. ...READ MORE
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J. Walter Thompson India’s new campaign for Nestlé MUNCH urges youngsters to find their own stage

A TVC by J. Walter Thompson India for Nestlé’s chocolate wafer brand, MUNCH, features Bollywood entertainer Sushant Singh Rajput playing the role of a young, flirtatious aspiring actor.

The 2-minute commercial shows Rajput’s character auditioning for the part of Romeo in Shakespeare’s famous play Romeo and Juliet. Unfortunately, he is rejected because he does not speak English well enough for the part. ...READ MORE
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Seda, J. Walter Thompson Brazil, F.Biz and New Content offer underground hairdressing services in “Hairdo Trolley”

Last month, Brazilian shampoo brand Seda, with help from J. Walter Thompson Brazil, F.Biz and New Content, activated “Hairdo Trolley,” a campaign that encouraged women to feel beautiful and confident wherever they may be. ...READ MORE