Category: People

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Meet the People: J. Walter Thompson Lisbon’s Gonçalo Loureiro

J. Walter Thompson Lisbon's Gonçalo Loureiro has talents beyond advertising. He is not just a copywriter; he also has a critical food blog, Nas Bocas Do Mundo, and his gastronomic writing has been featured in the journal, SÁBADO. We sat down with Gonçalo, JWTer and foodie, to hear about his love for good eats. ...READ MORE

Meet the People: Mazen Khaddaj, artist & J. Walter Thompson Beirut art director

J. Walter Thompson MEA is tremendously proud of the extensive and varied pool of artistic talent within its community and it constantly encourages individuals to continue following their creative dreams outside the workplace and frequently team up with emerging artistic initiatives across the region. In sponsoring the personal art exhibition of Mazen Khaddaj, art director at J. Walter Thompson Beirut,  J. Walter Thompson MEA is nurturing not only the exceptional talent within the agency but also the flourishing of artistic expression in the region. ...READ MORE

Meet the People: J. Walter Thompson Atlanta’s associate creative director, Daniel Prado

Daniel Prado isn’t afraid of monsters: He makes them. Originally from Brazil, the Associate Creative Director began sculpting masks and designing practical effects only a year ago. His passion for storytelling through sculptures led him to audition for Face Off, a SyFy original series that pits practical artists against one another in competition. J. Walter Thompson Atlanta talked to Daniel about special FX, art and what it was like to compete on a reality TV series. ...READ MORE

24 Hours to Party. 150 Years to Remember

JWT has been celebrating its 150th anniversary all year. Activations like the launch of the Helen Lansdowne Resor Scholarship and the recently launched J. Walter Thompson History of Advertising Timeline have allowed us to celebrate our rich history and pay tribute to the spirit of inventiveness engrained in the JWT DNA from 1864 to 2014. ...READ MORE

Meet the People: Trisha Lee, JWT Atlanta’s Senior Integrated Traffic Manager

In the process of writing this interview, no less than three of her colleagues said Trisha Lee is their favorite person in the agency and that she is one of the funniest people they know. Trisha is the Senior Integrated Traffic Manager at JWT Atlanta, but in her free time, she is a world traveler, satisfying wanderlust with adventures that have taken her to the top of the London Eye and to the pueblos of New Mexico. ...READ MORE
Lucie Green

Meet the People: Lucie Greene, new worldwide director, JWTIntelligence

Trends forecasting, consumer insight and strategic thinking have never been more important for brands. The world is changing at a rapid rate, at different speeds by age group, ethnicity and geographical location. It’s become crucial to understand this change, the drivers, the nuances and how it will play out. Just consider the rapid adoption of new consumer technologies globally, for example. Or the shifting notion of aspiration in the juggernaut Chinese market, where social media is accelerating the metabolism of trends quicker than brands can keep up. ...READ MORE

Meio & Mensagem Interview with Matt Eastwood: “A Diamond in the Rough”

Since 2009, the position for global Chief Creative Officer has been vacant at J. Walter Thompson, a network of the WPP Group, which will be celebrating its 150th anniversary in December. The last person to hold that position was Craig Davis, who left the position to be a creative director and co-chairman at Publicis Mojo, in Australia, and who abandoned the advertising industry in 2012 stating that advertising is not as relevant as it was in the past and that it currently delivers less value to clients. Coincidentally, upon deciding to reactivate the CCO function in July of this year (and after five years of working with regional creative leads or leads focused on international accounts, supported by a global council), JWT went after another Australian. ...READ MORE

Q&A with JWT Canada’s Mark Phillips, Marketing’s Thirty Under Thirty Recipient

Marketing’s 30 Under 30 list recognized JWT Canada Director, Business and Corporate Development, Mark Phillips, among the industry's brightest, most passionate and most ambitious young talent. Marketing said of Phillips, "Today, he’s the right hand to [Susan] Kim-Kirkland, who first spotted him as a young, ambitious account executive during his first stint at the agency. Fresh out of school, Phillips landed his first job at JWT, working on clients like Kellogg and Walmart, which he grew from a brand-new piece of business and a team of four to a sizeable account and team of 14. More remarkable, he did this when he was just 25." ...READ MORE