Category: JWT News

Screen Shot 2014-09-02 at 2.58.26 PM

#ALSIceBucketChallenge Takes JWT by Storm

The Summer of 2014 has been all about the ALS Ice Bucket Challenge.

Amyotrophic lateral sclerosis (ALS), often referred to as "Lou Gehrig's Disease," is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. Motor neurons reach from the brain to the spinal cord and from the spinal cord to the muscles throughout the body. The progressive degeneration of the motor neurons in ALS eventually leads to their death. When the motor neurons die, the ability of the brain to initiate and control muscle movement is lost. With voluntary muscle action progressively affected, patients in the later stages of the disease may become totally paralyzed. ...READ MORE

JWT Appointed Creative Agency for Tata’s Global Campaign

Tata Sons Limited, the principal investment holding company of the Tata Group, has appointed JWT as the creative agency for its global brand campaign. The campaign will seek to present three core messaging corridors about the Tata brand – Tata is global, Tata is trustworthy and Tata is a good corporate citizen. ...READ MORE

Denise Pérez of JWT Pharma to chair the 2014 ASPID jury

Denise Perez, CEO of JWT Pharma, was appointed to chair the jury for the 2014 edition of the Ibero-American health and pharmacy ASPID awards. With this distinction, the executive assumes the responsibility to make sure the contest maintains its characteristic high standards.

"I feel very honored to have been chosen for this task. Chairing the jury that grades the work submitted is a tremendous challenge and responsibility. My task will focus on verifying that the voting process meets the standards of clarity, simplicity and transparency that characterize the ASPID challenge, and to facilitate the judging task to bring the evaluation of the participants' creative work to fruition," said Denise. ...READ MORE

JWT MEA’s “Food for Thought” Initiative

At JWT we have been pioneering ideas for 150 years, but how can you pioneer an idea when you are hungry and don’t know where the next meal is coming from?

We knew this was the situation facing many people in the cities and outlying districts in which we live and work, so we created the “Food for Thought” initiative because you can’t pioneer ideas on an empty stomach. ...READ MORE

Jim Faulds Promoted to CEO JWT South Africa

JWT announced today the appointment of Jim Faulds to CEO of JWT South Africa, effective 1 September. In the new role, Faulds – who has 15 years executive experience at JWT – will lead the company’s vision and goals, leveraging best practices and talent in the interest of JWT’s clients and brands in the dynamic South African market, reporting in directly to Chris von Selle, COO JWT Africa. Faulds takes over the reigns from Modise Makhene who successfully led the agency for 8 years and was instrumental in making JWT South Africa a leading agency, combining advertising, digital and activation services. ...READ MORE

JWT Riyadh Team Wins Saudi Telecom Company Pitch

Saudi Telecom Company (STC), the strongest telecommunications brand in the MENA region, announced today the renewal of its partnership with JWT Riyadh for a further 3 years. After a highly competitive pitch process for the Consumer and Enterprise business, JWT’s dynamic offering, coupled with its unique insights into the Saudi market and its understanding of the STC brand, won the day. ...READ MORE