Category: JWT News

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Yamaha Motorcycles taps JWT Jakarta to promote the brand in Indonesia

Yamaha Motorcycles has tapped JWT Jakarta to help build its brand profile and launch new products in the high-growth Indonesian market, where motorbike sales outstrip car sales by more than four to one. JWT Jakarta won the account in November after a month-long pitch against four competing agencies. ...READ MORE
JWT Amman with cast & director of Rest Upon the Wind-JWT & Nadim Sawalha & Director (back row)2

JWT Amman with the cast of “Rest Upon the Wind”

JWT Amman was invited by the Director and cast of “Rest Upon the Wind” to attend an exclusive viewing of the final dress rehearsal for the new Arabic play, this afternoon. Inspired by the life and times of famous Arabic author, Khalil Gibran, curtains rise on the first public performance in the Arabic language, in Amman, Jordan, at the Royal Cultural Centre, on Saturday night. ...READ MORE
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Paley dialogue recap: Bob Jeffrey & Macy’s Joe Feczko on branded entertainment

This morning, Macy's SVP of Marketing Innovation and Integration Joe Feczko joined Bob Jeffrey, JWT's Worldwide Chairman and CEO, on stage at New York's Paley Center for Media for an enlightening discussion about how the famous department store has transformed into a successful entertainment brand. ...READ MORE
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JWT Brazil announces Aline Moda and Isabella Mulholland as new executive directors

In recognition of their competence and the development of their respective areas, JWT Brazil's CEO, Ezra Geld, promoted Aline Moda, Head of Media, and Isabella Mulholland, Head of Planning, as new members of the agency's Board. "These new appointments for Isabella and Aline are the result of the professionalism with which they have added value to our clients’ businesses and to the agency," explains Geld. ...READ MORE
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Adam Kerj Appointed Chief Creative Officer at JWT New York

JWT New York announced today the appointment of Adam Kerj as its Chief Creative Officer. In his new role, Kerj will be tasked with driving industry-leading creative ideas for the New York office and its accounts, including Macy’s, Johnson & Johnson, Puma, Vonage and Royal Caribbean, among others. He will join the agency in early 2015. ...READ MORE
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JWT & The New York Times’s “Women Aren’t Creative?”: #AWXI Panel Recap

At this year's Advertising Week in New York City, JWT and The New York Times brought the hot-topic discussion on female leadership to the stage with a provocatively titled panel, “Women Aren’t Creative?” The insightful session comes on the heels of a recently launched $250,000 international Helen Lansdowne Resor Scholarship, designed to support talented female creative advertising students, which was announced in Cannes earlier this summer. ...READ MORE
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JWT and The New York Times present “Women Aren’t Creative?” at Advertising Week 2014

Why are there so few women Creative Directors in advertising when women control 80% of consumer spending in the U.S.? On Thursday, JWT and The New York Times will host a panel discussion 'Women Aren't Creative?' to answer this question and inspire men and women to reassess the industry norm. ...READ MORE