All posts by JWT


Leave a mark on your meat with Tramontina’s new Barbecue Signature Iron by J. Walter Thompson Brazil

Tramontina, a Brazilian company that manufactures cookware, cutlery and home appliances, loves barbecues. And as a barbecue-loving brand, Tramontina knows that good barbecues are much more than meat, coals and salt; a good barbecue is a work of art. ...READ MORE
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Titanium and two Gold wins for J. Walter Thompson on final day of Cannes Lions

On the final day of Cannes Lions 2015, J. Walter Thompson Company showed up strong on the stage with one Titanium and two Gold Lions. ...READ MORE

Recap: “Curiosity and A Curious Mind” with Matt Eastwood and Brian Grazer

“Curiosity isn’t something you do on the couch, with a remote in one hand and a brew in the other. It’s active and acquisitive. It’s not always polite,” said Matt Eastwood earlier this morning in J. Walter Thompson’s "Curiosity and A Curious Mind" seminar with Brian Grazer.

Following on the heels of Heineken’s "Thirst for Creativity" seminar yesterday, which emphasized the high risk, high return nature of creativity, "Curiosity and A Curious Mind" started from scratch, dissecting the waning and waxing of curiosity as we age. ...READ MORE

Feminine Mystique 2.0 Recap

“The problem that has no name” lives on.

In her now-famous 1963 release, The Feminine Mystique, author Betty Friedan dared to question the true happiness of housewives and shamelessly advocating for women in the workforce. It wasn’t what Friedan had intentionally intended to write; rather, it was a byproduct of an informal survey she conducted during her college reunion at Smith College. Housewives weren’t happy; they were restless, stuck sweeping and sewing. ...READ MORE

Campaign Asia-Pacific: Six and a Half Things You Missed If You’re Not at Cannes

It's only halfway through the Cannes Week, so this list will grow - but J. Walter Thompson Singapore's Juhi Kalia has some random reflections from the festival so far. ...READ MORE
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J. Walter Thompson Cannes 2015: Cyber win for J. Walter Thompson Amsterdam

On Wednesday, the Cannes Lions International Festival of Creativity announced winners across the Cyber, Radio, Design and Product Design Categories.

J. Walter Thompson Amsterdam earned a Silver Lion in Cyber for "Taste the Translation," a campaign for language service company ELAN. ...READ MORE
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#CuriositySessions: Leticia Trindade


Q – What are you curious about? Things that make me feel happy awaken my curiosity. I like to learn about how to live better. I think living energetically is contagious and being able to share your own curiosity and inspiration with others makes for a fun and interesting experience for everyone. The topics that I am most curious about right now are travel, nutrition and internal communication, one of my fields of work. ...READ MORE

Cannes Lions 2015 Insights with the Jury: Promo & Activation Recap

What goes on in the mind of Cannes jurors? What do they think of the work? How do they decide what gets awarded?

Tuesday in Cannes, audience members got answers to these questions and more in an Insights with the Jury session. Promo & Activation Jury President Matt Eastwood, Worldwide Chief Creative Officer at J. Walter Thompson Company, participated in the session alongside Grey Group’s Diego Medvedocky, Razorfish’s Natalie Lam and moderator Susan Credle, of Leo Burnett Chicago. ...READ MORE

J. Walter Thompson Cannes 2015: Media wins for J. Walter Thompson Buenos Aires, London and Shanghai

On Tuesday, the Cannes Lions International Festival of Creativity held its third awards ceremony. J. Walter Thompson walked away with two wins in the Media category and a win for two young creatives from J. Walter Thompson Shanghai. Andes Yu and HC Cao won the Young Lion Bronze award in PR. ...READ MORE