All posts by JWT

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Perry Fair named one of Ad Age’s 40 Under 40

If you’ve been to J. Walter Thompson’s Atlanta office, you’ve noticed him, most obviously for his tall stature or booming voice, maybe even his desk: a stand-up structure at the far edge of the office that fittingly resembles a captain’s bridge. If you’ve worked on a project with him, it may have been his calm demand for excellence or his sharp, decisive vision that caught your attention. If you’re in the industry, maybe you noticed the momentum. ...READ MORE
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Meet the People: Danielle Bassil, J. Walter Thompson London’s new Head of Integrated Operations

Yesterday, J. Walter Thompson London announced a new management structure that included the hire of Danielle Bassil, the office's new Head of Integrated Operations, to bolster the team of Management Partners. Today, we sat down with J. Walter Thompson London's newest face to learn more about Danielle Bassil, her love for London and her plans in her new role. ...READ MORE
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J. Walter Thompson makes shortlist in 2015 Global PR Week Awards

We are thrilled to share that J. Walter Thompson’s 2014 campaign to celebrate its 150th anniversary has made the final shortlist in the Global In-House Team category for the 2015 Global PR Week Awards. ...READ MORE
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J. Walter Thompson London creates new management structure and recruits Danielle Bassil

J. Walter Thompson London announced today a new management structure designed to help deliver the agency’s integrated offering. The structure changes include Management Partners, Integrated Partners and Creative Partners, who all report to Joseph Petyan, James Whitehead and Russell Ramsey, the office’s Executive Partners. ...READ MORE
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PostVisual helps Hyundai turn old cars into “Brilliant memories”

In October 2014, Hyundai Motor Company unveiled “Brilliant memories,” a new digital campaign by Korea’s PostVisual, a J. Walter Thompson Asia Pacific company.

Focusing on the emotional connection people form with their cars, the campaign features four short films in which real-life drivers recount the memories they made in their favorite cars, now either junked or sold. ...READ MORE
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J. Walter Thompson New York introduces Culture Muscle

Merriam-Webster crowned “culture” the 2014 Word of the Year. It’s never been more relevant. Whether it's describing the beliefs, customs, and arts of a society or group, brands that have leaned into cultural shifts have been able to become the most valuable and financially successful businesses in the world. ...READ MORE
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Reporters Without Borders & J. Walter Thompson New York launch #FreeAustinTice campaign

Freelance journalist Austin Tice had his work published by the McClatchy Newspapers, the Washington Post, Associated Press, CBS, NPR and the BBC. His reporting earned him the 2012 George Polk Award for War Reporting and the 2012 McClatchy Newspapers President’s Award.

But in August 2012, the talented journalist disappeared in Syria. ...READ MORE
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J. Walter Thompson London appointed strategic partner for Ribena

Last week, Lucozade Ribena Suntory (LRS) appointed J. Walter Thompson London long-term strategic partner for soft drink brand Ribena. The J. Walter Thompson team will work with the Ribena team to create a new brand positioning in the United Kingdom and help to broaden the brand’s appeal. ...READ MORE